BT Studio – CGI Huda Football
2023
Client
BT Studio
The Challenge
The Huda Football project is an internal CGI showcase by BT Studio, designed to demonstrate our advanced capabilities in 3D animation and simulation using Houdini. This project celebrates the energy and passion of football while highlighting the iconic branding of Huda beer.
Through a meticulous combination of fluid simulation, product detailing, and cinematic lighting, the visuals bring life to the Huda bottle and its association with the excitement of the stadium atmosphere. The highlight of this project is the water-sculpted football player, dynamically crafted to symbolize movement, teamwork, and refreshment—a perfect match for the brand’s identity.
This internal campaign not only reflects the technical prowess of BT Studio but also showcases the potential of Houdini in creating visually stunning narratives that resonate with both brands and audiences alike. Each detail, from the condensation on the bottle to the intricate water effects, was carefully designed to push the boundaries of product representation in CGI.


